Apple’s annual September event has become a staple in the tech calendar, drawing global attention for over a decade now. This tradition of unveiling groundbreaking devices continues on September 9, 2025, with the ‘Awe Dropping’ event kicking off at 10 AM PT (10:30 PM IST) from California. Historically, these gatherings have been the launchpad for new iPhones, alongside updates to Apple Watch, AirPods, and more. The star of the show, as always, is the iPhone lineup.
This year, we’re expecting the iPhone 17 series, featuring four models: the standard iPhone 17, the sleek iPhone 17 Air (or Slim), the powerful iPhone 17 Pro, and the top-tier iPhone 17 Pro Max. These phones promise advancements in display technology, camera systems, and processing power, setting new benchmarks for smartphones. Let’s dive into the details based on the latest leaks and rumors circulating ahead of the reveal.
iPhone 17: The Entry-Level Powerhouse
Kicking off the series is the base iPhone 17, designed for everyday users seeking premium features without breaking the bank. According to leaks, it sports a 6.2-inch LTPO display with a smooth 120Hz refresh rate—a significant upgrade from prior non-Pro models. Under the hood, the A19 chip ensures snappy performance and improved battery efficiency.
Camera upgrades are a highlight: a 24MP front-facing shooter and 48MP sensors across the rear setup for sharper photos and videos. Storage options start at 256GB and go up to 1TB. Design-wise, expect a refreshed aesthetic, though specifics are sparse. Pricing is anticipated to hold steady around $799, making it an attractive option for budget-conscious upgraders.
iPhone 17 Air (or Slim): Ultra-Thin Innovation
Introducing a fresh addition to the lineup, the iPhone 17 Air emphasizes portability with what could be Apple’s thinnest phone yet. It features a 6.6-inch LTPO screen supporting 120Hz for fluid scrolling. Powered by the A19 processor and up to 12GB of RAM, it’s built for seamless multitasking.
The camera array mirrors the base model with 24MP front and 48MP rear lenses, but it incorporates silicon anode battery tech for longer life in a slim form factor, plus eSIM-only support. Storage ranges from 256GB to 1TB. Rumors suggest a pill-shaped camera module reminiscent of Google’s Pixel series. Expect a starting price of about $999, positioning it as a competitor to slim flagships like the Samsung Galaxy S25 Edge.
iPhone 17 Pro: Pro-Level Performance Redefined
For professionals and enthusiasts, the iPhone 17 Pro steps up with a 6.2-inch LTPO display at 120Hz. It packs the advanced A19 Pro chip, 12GB RAM, and storage from 256GB to 1TB. The camera system gets a major overhaul: 24MP selfie camera and 48MP rear sensors in a redesigned rectangular layout, enhanced by superior optical zoom and AI-driven image processing.
Improved thermal management ensures sustained performance during intensive tasks like video editing or gaming. Battery details are under wraps, but expect optimizations for all-day use. Pricing might see a slight bump to around $1,099, appealing to creators who demand top-notch tools.
iPhone 17 Pro Max: The Ultimate Flagship
Crowning the series is the iPhone 17 Pro Max, boasting a expansive 6.8-inch LTPO display with 120Hz refresh rate. It shares the A19 Pro processor and 12GB RAM, with storage up to 1TB. Cameras shine here: 24MP front, 48MP rear with up to 8x optical zoom, backed by advanced algorithms for professional-grade photography. The design includes brighter screens and enhanced battery life for heavy users. Like its siblings, it features a revamped look. Starting at approximately $1,199, this model targets those who want the best in screen size, camera prowess, and overall power.
As Apple’s ‘Awe Dropping’ event approaches, anticipation is at an all-time high—these iPhones could redefine mobile tech with deeper AI integration and refined hardware. If you’re eyeing an upgrade, tune in live tomorrow to catch the official unveils and confirm these specs. Apple’s legacy of innovation looks set to evolve further, keeping the competition on its toes. Stay tuned for the big reveals!
